With the task to refresh the brand communication for Shinzu'i, we designed the core key visual to amplify the daily glow and confidence that the brand offers. The bright tones and graphics represent radiance and all-day freshness, while soft floating flower petals suggests the sensorial signature fragrance that each Shinzu’i variant offers.
With the task to refresh the brand communication for Shinzu'i, we designed the core key visual to amplify the daily glow and confidence that the brand offers. The bright tones and graphics represent radiance and all-day freshness, while soft floating flower petals suggests the sensorial signature fragrance that each Shinzu’i variant offers.
The Herba Matsu Oil brand icon needed an uplift. As part of the overall brief, we created an icon to clearly communicate the precious key ingredient, Matsutake mushroom, known for its unique transformative properties, and capturing the essence of what Herba Matsu Oil has to offer.
In addition to designing the core key visual, we were also tasked to create a visual communication that focuses on the benefit of the Herba Matsu Oil, a proprietary ingredient that Shinzu'i pioneers within their product range.
